About Stacey

Stacey has always been passionate about ‘change’ and ‘innovation’. With brand marketing training from Unilever and L’Oreal she has a solid understanding of integrated marketing strategy. After spending 4 years in NYC with an interactive marketing firm as Director of Strategic Client Services, Stacey came back to Toronto to work as Director, E*Marketing for Tridel – Canada’s largest condominium development company. She didn’t realize that the ‘E’ in E*Marketing would soon guide her passionately towards ‘Environmental Marketing’.

During Stacey's tenure at Tridel, it became recognized as the leader in green building initiatives receiving numerous awards, namely City of Toronto Green Award (2006) and the BILD Green Builder of the Year award (2006 & 2007). Stacey helped develop a green marketing strategy and communication plan to encourage condo purchasers to buy green. She also developed the idea and led the team responsible for the Tridel Eco-suite which received tremendous press coverage including being reported by the New York Times and Breakfast Television.

Stacey continued to consult with Tridel and manage the Eco-suite while starting her own company, EcoInspirations in the Fall of 2007. She brings a strong bottom line focus to every project along with an innovative and creative approach. She knows how to ‘get things done’ in an efficient and timely way while maintaining a positive and enthusiastic environment.

Stacey holds an MBA from ESSEC (France) and an HBA from the University of Western Ontario.